Aspects of motivation as a function of the strategic management system in an innovative economy

Aim. The work aimed to determine the features of strategic motivation based on a comprehensive analysis of existing scientific approaches to studying it, that distinguish it from operational motivation, as well as identify and systematize its specific characteristics in the context of an innovative economy.

Objectives. The work seeks to conduct a systematized analysis of scientific publications by Russian and international authors on the issue of strategic motivation of personnel and compare it with operational motivation; explore theoretical approaches to understanding the features of the strategic motivation manifestation in the context of innovative development of organizations; analyze the practices of creating strategic motivation systems in leading innovative companies in Russia; identify and systematize the specific characteristics of strategic motivation in the context of an innovative economy.

Methods. The study employed an approach to defining strategic motivation as one of the functions of strategic management in the theory and methodology of strategizing by V.  L.  Kvint. The study applies the method of theoretical analysis of scientific literature, analysis of consulting companies and regulatory documents, as well as comparative method when comparing Russian and international approaches to motivation, the method of system analysis of current practices of Russian companies, and the methods of generalization and classification of the data obtained.

Results. In the study course, distinctive aspects of strategic motivation were formulated based on the analysis of Russian and international terminological approaches, identification of general and specific characteristics of the concepts of “motivation” and “strategic motivation”. Based on experience of leading Russian innovative companies (Sberbank, Yandex, Gazprom), as well as existing measures of state support for the implementation of a systematic approach to the formation of long-term motivation systems at innovative enterprises of the country, key factors determining the need to create and develop strategic motivation systems in an innovative economy were identified. This was used to develop the author’s scheme of specific factors of strategic motivation in an innovative economy.

Conclusions. The formulated distinctive characteristics inherent in strategic motivation (longterm, comprehensive, focus on strategic goals, etc.) can be used for further in-depth theoretical analysis, in particular, the influence of such aspects as strategic thinking and strategic leadership on strategic motivation. The identified factors characteristic of an innovative economy (focus on deferred results, stimulation of initiativity and creativity, high level of uncertainty and risk, support and development of talents, prevalence of non-material incentives over material ones) should be taken into account when generating a strategic motivation system at innovative enterprises to increase its effectiveness. 

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