Using the Internet of Things to Enhance the Competitiveness of Ski Resorts
Abstract
Ski resorts have been developing and growing in popularity over the past few years, which has led to an increasing demand for associated services, enhancing competition between resorts. This provokes scientific and practical interest in the development and use of effective tools for optimizing ski resort development. Aim. This study examines the feasibility of using new Internet technologies for developing the product portfolio of hotels and assessing the efficiency of investments in the strategic development of ski resorts. Materials and methods. The possibility of applying the Internet of Things technology in the hotel business of ski resorts is examined vis-a-vis a comparative analysis of the ski resorts of Krasnaya Polyana, Sochi. Results. Major options and trajectories for improvement by implementing Internet technologies are delineated. Recommendations are provided for improving the efficiency of enterprises in the hotel business by expanding the range of services provided and investing in technical infrastructure to harness and benefit from Internet of Things technologies.
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Review
For citations:
Khlutkova S.L. Using the Internet of Things to Enhance the Competitiveness of Ski Resorts. Economics and Management. 2017;(1):80-85. (In Russ.)
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