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The strategy of a commercial bank in the stock market

https://doi.org/10.35854/1998-1627-2023-5-567-573

Abstract

Aim. To consider the principles and examples of development of the strategy of a commercial bank in the stock market.

Tasks. To characterize the principles of developing the strategy, to reveal and describe the peculiarities of the stock market; to substantiate the possibility and necessity of the presence of the commercial bank in the stock market; to analyze the example of the strategy taking into account modern realities.

Methods. The author used general scientific methods of research (analysis, synthesis), as well as methods of strategic analysis.

Results. The strategy of commercial bank on the stock market, taking into account the obvious changes in the economy in 2022-2023 was developed.

Conclusions. The process of development of the strategy of the commercial bank in the stock market is an event that requires a comprehensive approach. This development is aimed at achiev­ing long-term stability and profitability of the credit institution, which requires the development of rules and procedures for risk management in accordance with current legislation and inter­national standards. The bank in today's turbulent environment must adapt its strategy to con­stantly changing economic conditions.

About the Authors

M. E. Lebedeva
International Banking Institute named after Anatoliy Sobchak
Russian Federation

Marina E. Lebedeva, D.Sc. in Economics, Professor, Head of the Center for Interuniversity Communications, researcher

60 Nevskiy Ave., St. Petersburg 191023



P. V. Shevtsov
International Banking Institute named after Anatoliy Sobchak
Russian Federation

Pavel V. Shevtsov, postgraduate student

60 Nevskiy Ave., St. Petersburg 191023



References

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Review

For citations:


Lebedeva M.E., Shevtsov P.V. The strategy of a commercial bank in the stock market. Economics and Management. 2023;29(5):567-573. (In Russ.) https://doi.org/10.35854/1998-1627-2023-5-567-573

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ISSN 1998-1627 (Print)