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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">emjume</journal-id><journal-title-group><journal-title xml:lang="ru">Экономика и управление</journal-title><trans-title-group xml:lang="en"><trans-title>Economics and Management</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1998-1627</issn><issn pub-type="epub">3033-7984</issn><publisher><publisher-name>СПбУТУиЭ</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.35854/1998-1627-2020-8-830-839</article-id><article-id custom-type="elpub" pub-id-type="custom">emjume-945</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ТЕОРИЯ И ПРАКТИКА УПРАВЛЕНИЯ И МЕНЕДЖМЕНТА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>THEORY AND PRACTICE OF GOVERNANCE AND MANAGEMENT</subject></subj-group></article-categories><title-group><article-title>Антиидейность предпринимательской деятельности как атрибут предпринимательских проектов</article-title><trans-title-group xml:lang="en"><trans-title>Anti-Ideology of Entrepreneurship as an Attribute of Entrepreneurial Projects</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Литау</surname><given-names>Е. Я.</given-names></name><name name-style="western" xml:lang="en"><surname>Litau</surname><given-names>E. Ya.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Литау Екатерина Яковлевна - кандидат экономических наук, доцент, доцент факультета технологического менеджмента и инноваций.</p><p>197101, Санкт-Петербург, Кронверкский пр., д. 49, Россия.</p></bio><bio xml:lang="en"><p>Ekaterina Ya. Litau - Candidate of Sciences (Economics), Associate Professor, Associate Professor of the Faculty of Technological Management and Innovation.</p><p>Kronverkskiy Pr. 49/A, St. Petersburg, 197101, Russia.</p></bio><email xlink:type="simple">ekaterina_litau@blcons.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Национальный исследовательский университет информационных технологий, механики и оптики (Университет ИТМО)</institution></aff><aff xml:lang="en"><institution>National Research University of Information Technologies, Mechanics and Optics (ITMO University)</institution></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>25</day><month>09</month><year>2020</year></pub-date><volume>26</volume><issue>8</issue><fpage>830</fpage><lpage>839</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Литау Е.Я., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Литау Е.Я.</copyright-holder><copyright-holder xml:lang="en">Litau E.Y.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://emjume.elpub.ru/jour/article/view/945">https://emjume.elpub.ru/jour/article/view/945</self-uri><abstract><sec><title>Цель</title><p>Цель. Исследование и разработка теоретических и методологических основ, позволяющих дифференцировать новаторское предпринимательство в системе всех экономических феноменов. Задачи. Определить специфические особенности предпринимательской деятельности и выявить ее качественные отличия от иных видов экономической деятельности, направленные на получение выгоды; конкретизировать взаимосвязь между процессом творческого разрушения и процессом экономического развития; обозначить атрибуты предпринимательско-новаторской деятельности.</p></sec><sec><title>Методология</title><p>Методология. Основываясь на систематическом анализе профессиональной литературы в области предпринимательства, выделяются основные атрибуты предпринимательской деятельности. Важную роль в раскрытии и обосновании определения феномена предпринимательства играет методология диалектического противоречия в его исходном гегелевском содержании. Автор рассматривает инновационную деятельность как создание нового блага, в результате появления которого, согласно логике диалектического развития, происходит разрушение старого, что в итоге запускает процесс экономического развития.</p></sec><sec><title>Результаты</title><p>Результаты. Предложен подход к пониманию феномена предпринимательства, позволяющий выделить этот вид деятельности как существенно отличный от иных, внешне схожих видов экономической активности, но имеющих отличную содержательную сторону. В развитии данного подхода введено понятие «антиидейность» предпринимательской деятельности, которое отражает сущность новаторской деятельности как процесса созидательного разрушения. Выделены необходимый и достаточный атрибуты предпринимательского новаторства, что позволяет отразить смысл данного феномена и верифицировать этот сложный структурообразующий элемент в системе экономических отношений. Обоснована возможность применения уровня антиидейности и общественной пользы как критериев оценки значимости предпринимательской идеи. На основе методологического принципа предложена модель прогрессивной материализации антиидеи (ПМА), которая применима для разработки эффективной системы оценки стартапов в рамках управленческой инновационно-проектной деятельности.</p></sec><sec><title>Выводы</title><p>Выводы. Конкретизация взаимосвязи между процессом творческого разрушения и экономического развития является решающей в осознании значения новаторского предпринимательства. Каждая историческая эпоха формирует свой запрос на определенный тип предпринимателя. Принцип анти- идейности, положенный в основу модели ПМА, является ключевым в определении конкурентоспособных коммерческих идей, помогая сконцентрировать ресурсы и внимание на проектах, способных внести существенный вклад в развитие экономики.</p></sec></abstract><trans-abstract xml:lang="en"><sec><title>Aim</title><p>Aim. The presented study examines and develops theoretical and methodological foundations that make it possible to distinguish innovative entrepreneurship among other economic phenomena.</p></sec><sec><title>Tasks</title><p>Tasks. The author identifies the specific features of entrepreneurship and its qualitative differences from other types of economic activity aimed at obtaining benefits, specifies the relationship between creative destruction and economic development, determines the attributes of innovative entrepreneurship.</p></sec><sec><title>Methods</title><p>Methods. This study uses systematic analysis of professional literature on entrepreneurship to highlight the main attributes of entrepreneurial activity. The methodology of dialectical contradiction in its original Hegelian interpretation plays an important role in elaborating and substantiating the definition of entrepreneurship. The author considers innovative activity as creation of new values, which, according to the logic of dialectical development, destroy the old ones, triggering the process of economic development.</p></sec><sec><title>Results</title><p>Results. An approach to understanding the phenomenon of entrepreneurship is proposed, making it possible to distinguish this type of activity as significantly different from other types of economic activity, which may be externally similar but have different content. During the development of this approach, the concept of “anti-ideology” of entrepreneurship is introduced, which reflects the essence of innovative activity as a process of creative destruction. The necessary and sufficient attributes of entrepreneurial innovation are identified, making it possible to reflect the meaning of this phenomenon and verify this complex defining structural element in the system of economic relations. The study substantiates that the level of anti-ideology and public benefit can be used as criteria for assessing the significance of an entrepreneurial idea. A progressive model of anti-idea realization (PMA) is proposed based on the methodological principle. It can be used to develop an efficient system for evaluating startups within the framework of venture capitalism.</p></sec><sec><title>Conclusions</title><p>Conclusions. Specification of the relationship between creative destruction and economic development is crucial to understanding the importance of innovative entrepreneurship. Each historical period creates its own demand for a specific type of entrepreneurs. The principle of anti-ideology, which lies at the heart of the PMA model, is key in identifying competitive commercial ideas, making it possible to focus resources and attention on projects that can make a significant contribution to economic development.</p></sec></trans-abstract><kwd-group xml:lang="ru"><kwd>предпринимательское творчество</kwd><kwd>модель прогрессивной реализации антиидеи (ПМА)</kwd><kwd>новаторское предпринимательство</kwd><kwd>инновации</kwd><kwd>атрибуты предпринимательской деятельности</kwd><kwd>антиидейность созидательного разрушения</kwd></kwd-group><kwd-group xml:lang="en"><kwd>entrepreneurial creativity</kwd><kwd>progressive model of anti-idea realization (PMA)</kwd><kwd>innovative entrepreneurship</kwd><kwd>innovations</kwd><kwd>attributes of entrepreneurial activity</kwd><kwd>anti-ideology of creative destruction</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Шваб К. 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